As enormous finance is involved in buying a truck and its elements ...

As huge finance is involved in shopping for a truck and its components, commercial truck financing is actually a secured finance. The security of the finance may be given by any excessive equity property of the finance seeker. Lenders could even secure the finance by taking in possession the deal papers of the truck from the mortgage seeker after he buys truck and the papers are returned when the loan is totally paid back. In the meantime the truck could also be used by the owner for commercial purposes.

As a result of commercial truck finance is secured well, the lender companies can afford to offer the finance at decrease curiosity rate. Individual lenders have personal commercial truck financing interest rates. When compared, one can avail the finance at lower then the common interest rate. The borrowed quantity will depend on the make of the truck and if the truck to be bought is used or new. Lenders additionally might look into the business the truck goes to generate. If there may be potential for larger earnings or business from the truck, the lender feels extra secured and provides larger quantity as loan. Moreover good credit of commercial truck finance seeker additionally performs a component in deciding over the borrowed amount. As a result of the finance is secured, lenders can provide a bigger reimbursement period of many years.

We also like to write about classic ford truck parts here

Prior to making a take care of the financer, just be sure you have searched the right truck seller. Check creditability of the company from you plan to purchase truck. In case you need truck components you might have many choices. You can authentic equipment producer truck parts from nearby seller or go for cheaper aftermarket elements with the quality remaining the same. You can buy grilles, headlight, transmissions, doorways, windshields, engine elements, tires, wheels etc. Replacement elements of truck might be shopped online from your own home for top of the range parts.

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For taking commercial truck finance one of necessities is that you must have an experience of minimum of two years as truck operator. As far as weak credit of the finance seeker is concerned, it is probably not a problem for lender for the reason that finance is given on having a property of borrower which lender can sell to get well the quantity in case of payment default. Take a replica of your credit score report from reputed credit rating company and check it for errors before approaching the lender.

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E-Commerce Supporting Technologies * Computer, Computer ...

E-Commerce as the word suggests means doing business on the net or on-line. The range of business may entail:
o selling tough goods on-line such as a cell phone, computer or sneakers

o Electronic goods such as e-books, mp3 audio, software, graphics or pictures

o offering ideas or companies

To sell the goods the particular merchant has to have a website or a virtual keep on the internet for your pet to sell the goods on the internet. A prospective customer finds that site, buys merchandise on it, pays seller using a credit card or perhaps via other setting. Merchant receives settlement and deliver the goods and supports the client. Practically, that?s e-commerce rolling around in its simplest sense.

Among those e-commerce transaction a whole lot technology are include to complete the selling. For instance, the merchant has to design and make a website developed by using a complex programming terminology called HTML. Merchant has to register a domain brand to identity their business on the internet. All of the and products from their on-line store or company are encoded as well as stored on the product owner?s computer server or perhaps hosted by a third-party hosting company. In order for that customer to find the vendor?s site, he wants a computer that is subsequently connected to a system widely known as the internet, for him to be able to go to the merchant?s site.

The non-public Computer in relation to E-Commerce

A PC or Personal Computer can be a computing device or even tool built about a microprocessor. They have lots of different parts ? memory, a hard disk, a modem, etc?That work together. It is also called general purpose tools. General purpose signifies that you can do many different items with a computer. Technology-not only to type files, send e-mail, browse the Net and play online games.

On each own, the computer can be used to expedite the processing along with storing of information for example word processing. It?s also made to transmit and also receive information using their company computers. These pcs can talk and also exchange information from each other through a frequent computer language or perhaps protocol. The PC is among the most valuable and core-technology needed to drive E-Commerce and Web business.

Computer Network regarding E-Commerce

Two or numerous computers can be bodily linked and made to talk with other computers with in a local network (LAN). The word use to describe this specific interconnection is called networking. Social networking of computers can be achieved using either a born (cable) or wifi (radio) type of connection. Usually, networking or perhaps the linking of pcs is subject to the product range or distance limitation because the signal superiority communication will break down as distance improves. Computer Networking is applied for many on-line internet business for an efficient and productive E-Commerce business.

The Internet in relation to E-Commerce

The web is a system in which connects computer cpa networks. The system of web enables the interconnection of computers all over the world. This allows your computer to have stored information off their computers far away.

The protocol (TCP/IP) or vocabulary when computer converse in a network is comparable to the one used on the web. That is why computers around the globe understand each other in spite of different maker make of manufacture.

Lots of computers all over the world are stored with lots and lots of information. The internet system hooked them collectively. If you have access to the Internet, search for, hear and view pretty much everything information from your personal computer. The Internet is perhaps all the reason behind the existence of E-Commerce and also without internet connectivity virtual on-line business will totally cease to exist.

Telecommunication in relation to E-Commerce

A different type of technological innovation is needed to transmit info from one computer to an alternative over long ranges. Telecommunication companies enter into the picture to program the requirement of connecting one computer network to a different computer network employing different kinds of transmission technology.
Telecommunication is a wide term as it also covers not only files communication such as the internet but includes words telephony as well.

Telecom companies are driving internet businesses to achieve web connectivity. Without them you can never put their business on-line as only telephony companies are able to link networks over extremely vast geographical mileage.

Connectivity in relation to E-Commerce

Online connectivity is a broader time period than networking. Networking refers to the physical (wired) or virtual (cellular) connection between computers. Connectivity refers to the state to be connected. For instance, a computer can be sync to some phone, music player along with other devices. Internet access or even the state of being coupled to the internet information super-highway is often a classic example of online connectivity.
Internet Connectivity is essential both in urban as well as rural-remote regions of the world.

Several regions are suffering from lack of telecommunication infrastructure as a result internet access service is restricted. In order to achieve internet connection, remote villages either use satellite hyperlink, wireless radio techniques and long-range phone traction devices. Some communities established telecentres which serve as a communication hub and outside link to the rest of the world. All forms of connectivity including internet connectivity are helping push your envelope of internet business as a whole.

So you?ve read about e-commerce overview and its assisting technologies. Try to imagine and picture out how e-commerce is being exercise and how important are those technologies to making it possible.

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How Agents and Realtors Can Improve Search Engine Rankings for ...

By? John Highman

As we all know the internet is fast becoming the main and best way to advertise commercial and residential property for sale or lease. Given that all real estate agents are using the same promotional method on the internet, we now need to give solid attention to search engine rankings if we want to be seen as a credible and relevant real estate specialist in the local area.

Why Do It?

In most cases, real estate is searched and sold on a location basis. The buyer will look for property based on location first and type of property second. The same applies to tenants. Your primary goal should therefore be to rank on the first page of Google when someone puts your city and suburb plus ?real estate? into the search engine. Try it yourself now and see what happens.

Almost all agents have a website and are likely to be happy with the way it looks and works. There are a couple of other steps that can be taken in addition to your website, that are free and very effective. So let?s look at them.

The Choice

First and foremost you must decide whether you want to improve your office name or your personal name on the internet. It really just depends on if you run your own business or work for another person. Make the choice and then go to the next step.

The Next Step

The most effective ways to add to your selected image (office or personal) on the internet is through:

1. Article Marketing, and
2. Writing Blogs

Like it or not, these tools really do work very well to improve your ranking on the search engines when used in conjunction to the other standard website and internet marketing methods. They should both be done together, and they are both free.

When you use these together with the other things you already do, the internet will see you more and rank you higher. Search engines love article marketing and blogs, it?s that simple.

Now something needs to be said here that will stop some of you immediately, and if that is the case then that is fine (it narrows the field for those that choose to continue). The process I am talking about here requires daily focus on writing and posting a few things. It will take you up to a couple of hours per day (or at least one hour). The best time to do this is in the morning before you leave to go to the office. You will need to use a computer and be somewhat proficient at putting words together on local relevant real estate subjects; you have to be creative.

If those factors are something you cannot handle and find in your day then do not proceed down this path. For those that want to continue with this strategy, simply seek out one or more high ranking article marketing sites and blog sites, become a member of both, read their rules and start writing about real estate in your area.

There are more strategies that can be implemented in each of these processes mentioned and that knowledge will come to you when you get used to taking consistent action in writing and posting to the web. Over time these tools will make a major difference in search engine visibility for you or your real estate business.

John Highman is an expert real estate author, conference speaker, and coach. He helps Real Estate Agents globally to improve their property business, market share, listings, and commissions. John is a successful real estate agent himself and has been so for over 30+ years.

Do you want to improve your real estate business or team? You can learn how others have done that right here http://www.commercial-realestate-training.com

Article Source: http://EzineArticles.com/?expert=John_Highman

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4 Smartphone Security Tips for Mobile Businesses | GoPayment Blog

You?re well aware of your smartphone?s power. But have you considered what might happen to your mobile business if all that power fell into the wrong hands?

Online security firm Symantec recently put that question to the test by deliberately ?losing? 50 smartphones in public places. The experiment?s results were, as Symantec puts it, ?not encouraging.?

Half of the people who found one of the smartphones made no attempt to return it ? and those who did try to find a phone?s rightful owner didn?t do so without first taking a long look at the information stored on the device. In fact, all but two of the lost phones were accessed by the people that found them. They weren?t just innocuously looking for the owner?s ID, either: Some 60 percent of phone finders tried to view social media and email accounts, and a whopping 80 percent tried to open files with names such as ?HR salaries? and other business-related information.

Smartphones are the new Wild West of information security, in part because it?s so easy to lose them. Beyond that, there?s a rising tide of mobile malware and other threats out there. Yet many users ? including mobile businesses that rely on their devices to accept payments and conduct other daily tasks ? don?t take enough precautions against loss or theft.

Here are four security tips for protecting your mobile business and its smartphones:

1. Use password protection. All smartphones come with password protection or another device-lock feature, yet many owners either disable this tool or use it in a way that anyone could still open the phone. For instance, Mashable notes that one out of every 10 iPhone owners uses ?0000? or ?1234? as a password. That?s unacceptable. Instead, use strong passwords or swipe-to-unlock combinations; failing to do so makes it too easy for prying eyes to feast upon the phone if it?s lost or stolen.
2. Install a security app. As the volume of mobile malware and other threats skyrockets, it will be increasingly important to use some type of security software on your devices. This will help patrol for bad stuff happening in the background that you might not otherwise notice.?The current wisdom suggests Android devices are especially risky, in part because of the platform?s booming growth. Apps like the popular Lookout Mobile Security offer both free and premium versions.
3. Set up ?remote wipe? capability. If your smartphone holds a lot of valuable business information, consider enabling remote wipe functionality as an insurance policy. This allows you to erase data on your smartphone from a remote location if the device gets lost or stolen. Lifehacker has an easy-to-follow guide that explains how to set up remote wipe on iPhone, Android, and Windows Phone 7 devices.
4. Don?t download dubious apps. Users that install apps willy-nilly run a higher risk of unwittingly inviting outside threats into their mobile business. Do your homework to minimize the odds of putting malware or other toxic software on your device. Even trusted sources require caution: For instance, Google attempts to keep bad apps out of the Android Market, but it still happens. Do your due diligence ? research who made an app, what permissions it requires, and so forth, before downloading it.

Kevin Casey has worked for more than 11 years as a writer and editor at companies large and small. He is a regular contributor here and at InformationWeek. Follow him at twitter.com/kevinrcasey. This entry was posted in Features, Mobile Life and tagged malware, security, smartphones, theft. Bookmark the permalink.

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lester - The 4 Myths of Great Customer Service | Business 2 ...

Myths to great customer service exist because something worked somewhat well for some organization once and that single success story gets repeated over and over again, generalized and exaggerated along the way until people began to think it was a requirement for business success. Too often, customer service myths hold us back from delivering good service because we don?t really understand the customer and we end up focused on tactics that don?t really work for customers.

In our quest for good customer service, and providing exceptional customer experiences, it?s essential that our focus be on real customer service, not myths about customer service. What are the customer service myths that holding you back? I?d like to suggest 4 myths of great customer service.

Myth #1: Customer service means ?the customer is always right?.

Almost every customer service professional by now has heard the adage ?the customer is always right!? In fact, most of the corporate training sessions in customer services start with these phrases and these words are drilled in employees minds day in and day out.

?The customer is always right? slogan and thinking pattern has reaped rich rewards for corporate trainers, but done little to help organizations establish really great customer service.

The customer is wrong, a lot. Don?t kid yourself and say otherwise. Customers don?t read instructions, they don?t read Web site service or product descriptions, they follow instructions incorrectly, they break things. They?re often confused. The customer it NOT always right.

REALITY: Customers are wrong. However, right or wrong, they?re still the customer. You want them to shop with you, not your competition.

Forget right or wrong, it doesn?t really matter. Your focus should be on understanding your customers? needs and expectations, then positioning your team and organization to meet and exceed those expectations through your performance. Real motivation to your organization shouldn?t be focused on being right or wrong, rather on winning the customer.

Myth #2: Great customer service requires high employee salaries.

One of the most common answer that people sitting at the top give when faced with the question of depleting customer service standards; is that to get the best customer service people costs a lot. Or to keep them, requires outrageous salaries or bonuses. It?s often thought that by hiring a higher paid employee, the service standards increase.

Wrong.

Higher pay only guarantees you one thing: higher employee costs to your organization.

REALITY: Great customer service is about passionate people-focused people.

Great customer service starts with hiring the right people. Great customer service companies have passionate people, passionate about service. Pay is important, yes, they can?t be satisfied working at your organization while living on the street. But throwing money at people won?t make them serve better. Employees want meaning in what they do, they want goals, flexibility in work, and autonomy in their day-to-day responsibilities. Great customer service employees need attention and recognition for hard work?because great customer service is hard work.

I?ve often told my team members and other managers I work with that my interview process is an audition. I don?t bring in resumes, I study that before meeting the individual. I let the individual do most of the talking, with a few follow up questions just to dig a bit deeper into their personality and how they do things. I?ve already reviewed background, what they did, when they did it, where they were, etc. When I meet with a candidate at an interview, it?s their time to prove that they?re a service-minded person. The things they like, the things they do, the way they do it. It all tells you where they?re a service, people person or not. I?ve passed on really technically talented candidates because service-wise, they were lacking what it took to really wow people through service. It doesn?t do well for the customer experience if they got the right answer but the customer could tell that the customer service agent was annoyed or frustrated.

Myth #3: Great customer service requires a large staff of employees.

Most often customer service team leaders or people in strategic positions within an organization think that the answer of decrease in service standards is to increase the number of customer service employees and have additional people in the setup who can take care of customers.

Employees without service orientation and lack of effective training will only add to the companies? wages bill rather than making a positive contribution in capturing a larger market share.

REALITY: Great customer service focused people, in the right setting, continue to serve great. Whether it be 10, 100, or 1000. Because good customer service is not about quantity, it?s about quality.

Having the right employees with the right attitude and mindset is what matters rather than merely increasing the headcount. Quality really matters over quantity. You can have a team of 1 customer service person and if that person isn?t right for customer service, you?ll have problems. But if you focus on bringing in the best service focused people, you can have 10, 100, 1000, or more and continually be able to deliver great customer service. Great customer service isn?t numbers, it?s quality interaction, with the goal to help the customer to resolution, each and every time.

Myth #4: Great customer service ensures repeat business.

Companies think that by making sure that they have one of the best trained employees who handle tough and demanding customer situations effectively will ensure repeat customers as they will be able to provide ?wow? experience time and again.

Service excellence no doubt is one the most important criteria but not the only one for a customer to decide or fix his loyalties. Infact; in today?s age of the internet; there are practically zero royalties of customers towards a particular business. It is more a matter of convenience and the customer will shift onto a provider who will be able to offer convenience in doing business. So it could be a large format retail store or a remote online shopping store; it is convenience which rules the roost along with service excellence.

So what is good customer service all about?

This mistake is committed once too often by companies. The real catch of attracting customer?s attention is to come up with products and services which are made keeping the customers in mind and not the competition. What a customer desires, his needs and expectations from a brand or a product is what should be the base of the companies operations and not what the competition is up to.

Companies should introspect their systems and processes and their entire operational line of thoughts in accordance with these top 5 customer service myths of 2009 and the results will show that in all probability they would have some serious changes to make in the way that they do business.

TheMana.gr, LLC. is a premier customer service management blog. Flavio is a featured Customer Service blogger. Successful organizations embrace, live by, and innovate in awesome customer service, amazing customer experience, unique customer interaction and customer delight. The 4 Myths of Great Customer Service

Source: http://www.business2community.com/customer-experience/the-4-myths-of-great-customer-service-0154764

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Developers Are Divided Over Adobe?s Plan to Take Revenue Share For Higher-End Flash Games

Developers are at odds over Adobe's plan to charge a 9 percent revenue share for higher-end Flash games that make more than $50,000 in revenues. So today, Adobe announced a new set of features for developers who create very graphics-heavy games with the launch of Flash Player 11.2. It also unveiled a partnership with Unity Technologies, the Sequoia-backed company with a gaming engine that powers titles like Mika Mobile's Battleheart. This could bump up the overall quality of browser-based games, considering that the new version of Flash has powers to tap into hardware for rendering 3-D graphics. But if you read the announcement closely, there's the fact that Adobe is going to start charging a 9 percent revenue share for games that make more than $50,000 in net revenues. It affects developers who call two APIs: one that provides access to domain memory, and one that's for hardware acceleration.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/fe-qiLaMljM/

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Overstock Coupon- exclusive shopping portal - Music in the Glen

March 28, 2012 9:29 pm admin consumer reviews

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You must have come across various types of online shopping portal. Selecting the best one from the list is important. Overstock coupon can now help you to purchase the items such as watches, mobile phones, kitchen accessories, shoes, cars etc. You will not have to visit an electronics showroom, shoe shop, jewelry showroom separately. You can get the advantage of shopping by staying in a single place. The authority has established their business in the year 1977 with an objective of selling surplus merchandise. Initially the popular shopping portal has started issuing the coupons for initiating brand promotion. Gradually the status of brand promotion has become a convenience for bargain.

Overstock coupon also aims at providing an alternative sales channel to the retailer, distributors and distributor. Due to the launch of overstock coupons, customers will have an option for a pocket friendly price.? The catalogues of this shopping portal would be associated with 7, 50,000 products in the commercial market. The choice of right product can be done by having a look at the catalogues.? There can be a variety of discounted price on the particular product. Some of them can even start from a discount of 7% on the market value of the item.

Some of the beauty products would be provided with a discount of 10% after the use of Overstock coupon.? If you are willing to buy an article with a value of $350, you can get a discount of $30 on the same. Again some coupons would provide $20 discount on purchase of $150.

It?s so easy to get your needed items overstock perfume and overstock coupon code 10 off

Source: http://www.musicglenatlanta.com/consumer-reviews/overstock-coupon-exclusive-shopping-portal/

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Emerging Cell Phone Systems

Cellphones have grow to be indispensable and now play a big part in everyone?s lives. With all the current technology that has produced folks and nations nearer, cellular and handheld gadgets can definitely be deemed excellent innovations and improvements. Gone would be the times when one must go residence initial before he can make use of the telephone or visit a public phone booth to place an all-important contact to a loved one or small business get in touch with. Using the presence of cell phones, every person has now gone wireless. Communication has, indeed, turned pretty easy for all.

Mobile phone phone, as it title suggests, delivers mobility. It is portable communication device. One can deliver it anyplace. It is produced potential by satellites that transmit signals for the telephone to send out and get. It can be incredibly hassle-free as one can utilize it anywhere irregardless of time and area.

People everywhere have observed the evolution of communication technologies. From the telephone that utilizes wires to one that no longer demands any. From the analog for the wi-fi. In a few places, wi-fi telephones had been provided with indicators through the network firm. In other places, a simulated card in inserted inside the phone to grab and get signals and send out also. These telephones use the idea of sign transmission and radio wave theories that allows a two-way communication with true time and clearer discussion.

In the analog cell phones that only allowed calling and voice conversation evolved the mobile phones which have text messaging characteristics. It?s another emergence in the world of cell technologies. A person might ship a text message which will be obtained by an additional get together. This message is sent through a signal passing to some gateway which transmits it for the obtaining celebration.

Inside the switch with the 20th century, mobile phones have come to be a lot more of the pattern and businesses have began to generate them appear extra subtle. Mobile phones started with significant sizes which transformed to smaller sized kinds and then became larger again. It has developed significantly like how personal computers have. These days, cell phones are not only for communication. Originally, it had the voice phone operate but since the technology is growing day-to-day, the cell technologies grows along with it. Cellphones now happen to be developed with different capabilities and usage that are beyond plain communication use. These capabilities are continually updated and additional features are created each day.

Cell phones also serve as mp3 players and/or audio, video file storage units exactly where end users might save audio files and hear towards the music. Cellphones now can also be equipped with cameras that come in distinct pixels allowing people to consider photos anywhere and anytime. Just about all cell phones of these occasions are developed with games, calculator, organizer, alarm clock, dictionary and quite a few a lot more. They are just now considered the basics. Some updated mobile phones may now consider video clip clips and nevertheless photographs of which could possibly be transferred for the laptop for distinctive purposes. Numerous cellphones also are developed with touch display capabilities exactly where a person does not really need to touch the keypad any longer. The display from the phone is created to understand commands as the finger tip touches the display.

Moreover, mobile phones are now employed as computer systems. With the Common Packet Radio Support (GPRS), browsing the net has become made doable. GPRS is utilised to transmit IP packets which enable customers to work with the web wherever they go. Individuals also use their cell phones in banking transactions where they?re able to send and obtain money via phone.

A number of substantial technology capabilities are continuously getting investigated and applied to cellphones. Not extended ago when 3G technique was developed. It enables customers with the same networks call each other with actual time digicam. Through this program, one can basically see the person he is calling when speaking to him. Extended just before persons lastly get acquainted using the just launched 3G program, many firms are actually studying within the greater program which is the fourth generation or 4G system. Scientists venture the brand new system as quicker having a link speed reaching one hundred Mb for every 2nd. This is noticed to provide a much better good quality of contact.

Cell phones aren?t just for personal use like it had been previously. With cellphones, reporters and journalists may perhaps now choose and film reports reports. Security system and surveillance will also be attainable.

It is actually seen in the near long term that cellphones are most likely to replace laptops. With all the new mobile phones coming out from the marketplace, viewing and operating on documents only found in computers are now attainable. It?s also noticed to change amusement gadgets with each of the entertainment features new cell phones have.

Cellphones usually do not only perform a large element in technologies. Cellphones also display style and style. Thus, to generate these phones far more attractive and attractive, manufacturers create these phones in distinct colors, dimension, form, and type.

Cell phones are indeed one with the greatest contributions of technologies. It has gone far beyond what man can envision. Now, using the emergence of mobile phone technology, everybody just can?t reside without one.

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Source: http://officerelocationmagazine.com/emerging-cell-phone-systems/

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Warm weather makes flood insurance more vital

WE may all be basking in unseasonably warm weather in Blighty but that simply underlines the need for good flood insurance if you live in a postcode or area that has a history of going under water.

The fact is that extended periods of warm weather and drought ? which is what many of the water companies are now calling this warm spell ? can lead to much faster flash flooding. It seems bizarre but is true.

You see the longer we go without rain the harder the ground becomes. It effectively bakes hard as you can tell if you go walking in the countryside. This then means when it rains the water takes time to break through the hard surface. If it rains hard enough then it sits on the surface and then will move with gravity, creating flash floods in areas that maybe had not flooded for years.

Just think of the nature programmes about the floods in the deserts in Africa, it is the same principals, the rains hit hard and then the land floods before it soaks up the water.

So that makes flooding actually more likely after a long period of drought and if you live in an affected area make sure you have the right insurance in place.

This does not mean that your insurance will sky rocket or that you need to build barriers around your house just in case Noah calls. It means you need to take specialist advice from an expert insurer that deals with flooding as its bread and butter. Your big name TV advertising household insurers are very unlikely to help as they are not geared to working for specialist needs and will either not insure you or add a huge premium to the cost to cover any unknown risk.

Going to a specialist insurer is best. They will take into account your flood history if any ? and this means if you live in a flood postcode but have never flooded it will be to your advantage. Flood defences and your own precautions will be taken into account if you have suffered in the past and prices for insurance will be based on the real risk, not a panic price from a big provider.

The Property Insurer can give you direct access to one of the best flood insurance providers in the UK ? so solve your problem before it happens and then go out and enjoy the nice weather while it lasts, you know it isn?t here for long. Enjoy the summer?

Jason McClean

The Property Insurer

?

?

Published Date: 29th March 2012
Category: General

---

Source: http://www.thepropertyinsurer.co.uk/blog/general/warm-weather-flood-insurance-vital/

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Gas prices up 5 cents in West Virginia

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Source: http://news.yahoo.com/gas-prices-5-cents-west-virginia-200702525.html

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Ecotourism Does Not Overly Stress Orangutans, Study Finds

What can poop tell us about orangutans? Well, for one thing, a study of wild orangutan feces has revealed that these great apes, unlike some other species, are not chronically stressed by ecotourism.

Scat shows no scare in a study, published March 15 in PLoS One, that analyzed fecal glucocorticoid metabolite (fGM) levels of Bornean orangutans (Pongo pygmaeus) in the Lower Kinabatangan Wildlife Sanctuary in in the Malaysian state of Sabah between 2008 and 2009. The community-operated organization Red Ape Encounters, which operates there, maintains strict ecotourism guidelines designed to protect the apes.

The research team collected feces samples 24 hours before ecotourism visits, as well as the day of and the day after. Many of the samples came from two orangutans?Jenny, a then-32-year-old female, and Etin, her 11-year-old offspring?both of whom were gradually habituated to encounters with ecotourists over a period of several years. The rest came from four other unidentified orangutans that were not habituated to humans. In each case, the samples collected the day after the encounters showed elevated levels of the stress hormone cortisol. But that wasn?t necessarily a bad thing.

?An elevated cortisol level in response to ecotourists would be completely natural and expected,? says the study?s lead author, Michael P. Muehlenbein, professor of anthropology at Indiana University Bloomington. ?It just means an activation of the sympathetic nervous system. Short-term fluctuation of cortisol levels is completely to be expected under most circumstances.?

Muehlenbein and his fellow researchers were concerned that the orangutans might have shown extremely elevated levels of cortisol or none at all. That would have indicated levels of chronic stress and a systemic breakdown in the animals, as has occurred in some other species regularly encountered by ecotourists. For example, yellow-eyed penguins (Megadyptes antipodes) have exhibited significantly lowered breeding success in populations exposed to tourism, while ring-tailed lemurs (Lemur catta) showed degraded fur coats. (The paper equates these reactions to post-traumatic stress disorder in humans.)

But short-term fluctuations showed, at least on an fGM level, that the orangutans were not exhibiting signs of chronic stress. ?You need the fight-or-flight response,? Muehlenbein says. ?If you become habituated to a process, and you don?t react accordingly when there?s a danger, then you have a problem.?

Muehlenbein says the fGM test is just one more item in the veterinary or conservation toolbox to make sure that animals encountering humans are healthy. ?Cortisol metabolites are very sensitive to a number of things, such as disease, diet and sexual activity. It?s not a perfect measure. It should be combined with the other tools that we already have.?

According to the paper, tourism accounts for 9 percent of world GDP and can contribute greatly to conservation efforts for rare species. In the case of orangutans, at least, ecotourism done right does not appear to be harming the apes in the process. Red Ape Encounters?s guidelines limit visitations to groups of seven and a period of one hour. Sick tourists are excluded, and all visitors must keep a 10-meter minimum distance between themselves and the orangutans.

Muehlenbein is now working at a nearby orangutan rehabilitation center, where he is interviewing ecotourists about their behavior to try to calculate the risk for disease transmission from humans to animals. Apes have been known to catch coughs, colds and other viruses from humans, which can prove fatal. Although this human-to-primate transmission has been documented, there is no conclusive evidence to date of disease transmission from tourists to apes. ?We know that a significant number of travelers visit ecotourist sites even though they haven?t been well-enough vaccinated or they show signs of illness,? Muehlenbein says. Some orangutan tourism sites might habituate their animals more rapidly, overexpose them to humans or even allow people to touch or feed the apes, all of which could contribute to chronic stress and, in turn, make the orangutans more susceptible to human diseases. ?Humans pose an undocumented risk. We should put time, money and effort into hiring health professionals at these primate-based destinations and educating tourists about the risk of disease transmission.?

Photo: Marco Abis via Flickr. Used under Creative Commons license

Source: http://rss.sciam.com/click.phdo?i=68d294cdbd163eb35d00cef79ba9c1a7

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Top Ten Search Engine Marketing Tips | Keysteps Internet Marketing

Top Ten Search Engine Marketing Tips

Article by James Hubbard

If you?re new to search engine marketing, here are the top ten tips to consider before launching your online campaigns.

1. Content and Credibility

Make sure your website content is of a high standard before you launch any search engine marketing initiatives. Poorly designed websites with uninformative and uninspiring content will lead to low sales conversion rates. Your website needs to make an impact, it needs to look professional and it needs to demonstrate credibility.

2. Give a lot of thought to Keyword Research

Search engine marketing is all about keywords. Selecting the wrong keywords can be a costly mistake. Don?t assume that you know the keywords people are likely to enter into Google and other search engines in order to find your particular products or services. Use Wordtracker, or a similar professional keyword tool, in order to find out both what people are searching for and how many other websites are competing on those terms.

3. Pay attention to your Landing Pages

Do not place all the focus on your website ?home? page. If you are setting up a PPC (Pay-Per-Click) campaign, it?s crucial that your advert links to a page relevant to the specific web search. So, for example, if you?re advertising 30 inch television sets, make sure your landing page is about 30 inch television sets. A user who lands on a more generic page will leave your site if they can?t find what they?re looking for in two clicks.

4. Use PPC to launch your website

You will not be able to achieve ?organic? (free) listings on Google, Yahoo and the other search engines instantly. Although SEO (search engine optimisation) should be a consideration from the start of planning your website business, it will take time to achieve results. Setting up PPC campaigns, monitoring them closely and analysing which keywords convert to sales the most efficiently will help you to determine which keywords you should be targeting for your SEO efforts.

5. Be informative and clear with your META and Ad Copy

When optimising your landing pages, ensure that you use clear and informative language. Do not cram your META title and description tags full of keywords. Each landing page on your site should be optimised for the search engines on one key-phrase term. With your PPC campaigns, ensure that you use the exact key-phrase in your ad copy, otherwise your click-through rate will suffer and the cost of your ads will escalate.

6. Use Web Analytics to Improve Your Pages

Make sure you install analytics software on your site so that you can analyse crucial information such as page bounce rates and average times spent surfing your site. High bounce rates means your landing page content is irrelevant to the web searcher. If you have a bounce rate over 60% there is a problem with your content that needs to be addressed.

7. Install Conversion Tracking and Set-out your Campaign Metrics

It?s important to know what your objective is in driving traffic to your site. Be it online sales, newsletter sign-ups or contact form enquiries; ensure that you have the correct code installed on your site to track your responses and, more importantly, which keywords created the response. Establish a budget and some campaign parameters. If you find yourself spending too much on keywords that yield little or no response, then redefine your keyword strategy.

8. Give thought to online PR and social networking

Try and think of some creative ideas to generate a buzz about your particular product or service. Viral marketing can be an extremely effective method to get the word out to a very large audience. The buzz this can create online will generate links back to your site and subsequently higher placements in the search engines.

9. Build quality links from content themed sites

Traditional link building methods such as directory submissions are fine for helping to get your website indexed, however, effective link building campaigns should be focused around networking with other sites related to your content. If you run a landscaping business you should look at trying to form partnerships with gardening resource publications, garden centres and landscaping training organisations. On topic links to your site from trusted domains will help you to rank on your target keywords. What you do not want is to enter what?s known as a ?bad neighbourhood? by having lots links pointing at your site from low quality, off-topic domains.

10. Keep Generating and Optimising Your Content

Websites can not be built and left to sell themselves. They need to be managed and updated daily. You should aim to build the volume of pages on your site over time. Websites that grow are considered to be ?live? by the search engines and, over time, will become trusted authorities on your particular subject matter. Keep building and optimising your content and you will eventually succeed in the search engines.

About the Author

James Hubbard is a Sussex based Search Engine Marketing consultant offering affordable small business SEO solutions for UK based companies.

Source: http://www.keysteps.com/blog/top-ten-search-engine-marketing-tips/

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Still The Man To Beat (talking-points-memo)

Share With Friends: | | Politics - Top Stories Stories, News Feeds and News via Feedzilla.

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Bulletins Live ? Food And Drink Firms Pledge To Cut Calories ...

By

Saturday, March 24, 2012

Seventeen companies have agreed to the Responsibility Deal, part of a Government initiative to combat obesity in Britain.

Coca-Cola Great Britain says it will cut calories by 30% in some of its soft drinks by 2014, while Mars say it will reduce the calorie count of their mars chocolate bars from 260 to 250 calories by 2013.

Tesco says it will remove 1.8 billion calories from its soft drinks and, along with other supermarkets, will expand their range of low-calorie meals.

However, some ealthcare professionals say it means almost nothing.

Cardiologist Dr Aseem Malhotra told Sky News: This translates to, for every individual, cutting down on 16 dry roasted peanuts per day. So the public can think for themselves, do they really think this is going to impact on a massive public health disaster? Its the food and drink industry paying lip service to the Government.

I think the impact of this will be absolutely negligible. What needs to be introduced is legislation. I think legislation that has an impact.

The Prime Minister has an open goal to show he is a man of substance who cares more about our childrens health than the profits of food manufacturers.

A third of 10 and 11-year-olds are now either overweight or obese in Britain, as are more than 60% of adults.

It has led to suggestions to introduce a tax on unhealthy foods.

Dr Susan Jebb, chair of the Responsibility Deal Food Network, said: I think this is an important element of an overall strategy to tackle obesity. Weve got really solid commitments today we have got to give time to see if those really pan out.

We need more companies to come on board too. There may be a place for regulation but it would be in parallel with, attacking other elements of the problem. I think voluntary agreements have to be given an opportunity to work.

Source: http://www.bulletinslive.com/?p=2267

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Facing heat over gas price rise, Obama vows to speed pipeline's southern leg (reuters)

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Swiss federal court keeps FIFA-ISL document secret

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Source: http://news.yahoo.com/swiss-federal-court-keeps-fifa-isl-document-secret-111214499--soccer.html

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Travel and leisure marketing: Are you taking advantage of the rise in ...

The Hotel Tonight app has been downloaded by more than 800,000 iPhone users.

A variety of new mobile tools and apps cater to procrastinators and locals

If your hotel or resort property?s website isn?t optimized for mobile, you could be losing out on the growing market for same-day bookings.

According to a recent story in USA Today, online travel agencies are introducing a rising number of booking tools and features geared towards people who book a room on the day of their stay.

The statistics indicate this phenomenon is not just a passing trend

• 60% of mobile bookings on Priceline are for the same day
• 65% of Orbitz? mobile bookings are same-day reservations versus 14% for desktop computers
• Marriott recently reported that 50% of its same-day bookings came through the mobile channel
• More than 800,000 iPhone users have downloaded Hotel Tonight an app featuring daily hotel deals

Who are these people and why do they wait until the last day to book?

They include:

• travelers who don?t like to plan
• long-distance commuters working late
• homeowners without electricity
• travelers whose flight are cancelled
• suburban deal seekers
• couples celebrating anniversaries

Should your travel brand take advantage of this new trend?

• Hotel Tonight reports that participating hotels like their service because they don?t have to commit a minimum number of rooms
• Given that an average of 40% of rooms go unbooked each night, why wouldn?t you explore this new opportunity?

How much of your bookings are coming through same-day mobile reservations?

Tell us how this new trend is affecting your business and what you?ve learned so far.

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This entry was posted on Friday, March 23rd, 2012 at 6:32 am and is filed under iPhone Apps, Mobile marketing, Travel and Tourism Marketing, Trends. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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Source: http://5to9branding.com/2012/03/23/travel-and-leisure-marketing-are-you-taking-advantage-of-the-rise-in-same-day-mobile-bookings/

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Precisely how to Select the Right Dunsborough Holiday Homes that ...

If you plan a vacation to the South West with your family, then Dunsborough holiday homes may be a ideal location for anyone to choose to stay. Dunsborough, contained in the Margaret River wine area, is undoubtedly a fantastic option for the entire family to rest and have some fun. Its aquamarine marine environments allow it to become an excellent location for sportfishing, swimming, boating and also beach gazing. There are many things to do in Dunsborough and you may benefit from the coffee shops, bookstores, bistros, gift shops, as well as galleries and museums with jewelry, ceramics, and photography. All of this as well as the Margaret River region will likely be at your front door when you stay in Dunsborough.

To make sure that your vacation will be hassle-free, you may reside in one of the Dunsborough holiday homes. The town has a range of holiday houses with rates and features to suit various budgets and needs. Dunsborough holiday homes are extremely wide-ranging that you can come across houses amidst jungles or looking over pristine waters and also the ones that will accommodate your pets; it is under your control to decide on the correct one which will definitely impress you. The following are a few tips that will help you select the right holiday house:

Look into the accommodation?s availability: Check if the holiday house meets your wants and ensure it offers flexibility for extension when your tour dates modify or aren?t fixed.

Check the features: In locating the right accommodation to suit your needs, there are lots of websites featuring Advanced Search options. For reasonable costs, you can get more services such as internet access plus more. You can definitely inquire the accommodation management for these issues.

Take a good look at the images: This will aid determine if the home complies with your standards. You can demand the images of the whole house including the rooms and the kitchen area.

Be sure to examine the price: Prices are certainly essential with your choice of holiday home. More expensive Dunsborough holiday homes echo high quality of service and furnishings.

Holiday accommodation in the South West is of very good standard and can make an ideal starting point for checking the location. With a plethora of luxurious Dunsborough holiday homes, you will be able to locate the accommodation that suits you.

Source: http://www.hometowne.biz/rodents/precisely-how-to-select-the-right-dunsborough-holiday-homes-that-will-certainly-suit-your-own-demands/

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Oil falls to below $107 amid China growth concerns

SINGAPORE (AP) ? Oil prices fell to below $107 a barrel Thursday in Asia amid investor concerns that China's economy and crude demand may grow less than expected this year.

Benchmark oil for May delivery was down 71 cents to $106.56 at midday Singapore time in electronic trading on the New York Mercantile Exchange. The contract rose $1.20 to settle at $107.27 per barrel in New York on Wednesday.

Brent crude for May delivery was down 65 cents at $123.55 per barrel in London.

Chinese industrial production fell to a four-month low in March, according to HSBC's preliminary manufacturing purchasing managers index released Thursday. China is the world's second biggest consumer of oil behind the U.S.

"Weakening domestic demand continued to weigh on growth," HSBC said in a report. "China's slow down has yet to finish."

Crude has hovered between $105 and $110 for the last month, up from $75 in October, amid trader worries that a military strike by Israel or the U.S. on Iran's nuclear facilities could disrupt global supplies.

The jump in oil prices in recent months has increased the price of gasoline and other crude products and raised fears in Asia that inflation could quicken. Inflation concerns have kept policymakers from implementing aggressive stimulus measures despite signs of slowing economic growth, said Irvin Seah, an economist with DBS bank in Singapore.

"Oil prices will hit everyone, which is why despite the downside risks to growth, Asian central banks have been standing back rather than cutting interest rates," Seah said.

In other energy trading, heating oil was down 0.7 cents at $3.22 per gallon and gasoline futures slid 1.8 cents at $3.33 per gallon. Natural gas fell 2.2 cents at $2.34 per 1,000 cubic feet.

Source: http://news.yahoo.com/oil-falls-below-107-amid-china-growth-concerns-053444988.html

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Military-Funded Brain Science Sparks Controversy

Brain research and associated advances such as brain-machine interfaces that are funded by the U.S. military and intelligence communities raise profound ethical concerns, caution researchers who cite the potentially lethal applications of such work and other consequences.

Rapid advances in neuroscience made over the last decade have many dual-use applications of both military and civilian interest. Researchers who receive military funding ? with the U.S. Department of Defense spending more than $350 million on neuroscience in 2011 ? may not fully realize how dangerous their work might be, say scientists in an essay published online today (March 20) in the open-access journal PLoS Biology.

For instance, a brain-computer interface was used by a monkey to remotely control a walking robot in 2007. However, such interfaces could help people operate weapons, robotic exoskeletons, killer drones and other machines while sheltered from the reality of combat and its deadly consequences, said bioethicist Jonathan Moreno at the University of Pennsylvania, author of "Mind Wars: Brain Research and National Defense" (Dana Press, 2006).

"The question about brain-machine interfaces is whether we are continuing to lower the bar for conflict," Moreno told InnovationNewsDaily. "Certainly there are people in the armed forces and in policy who find the distancing of war fighters from combat disconcerting."

Other research can enhance or suppress brain activity of soldiers on the battlefield with so-called neuromodulation technologies. For instance, so-called transcranial magnetic stimulation or transcranial pulsed ultrasound could, in principle, apply magnetic fields or ultrasound pulses on the brain to reduce fatigue and mental trauma as well as improve mood, attention, learning and memory.

However, the scientists say that currently soldiers abuse mind-enhancing drugs with deadly consequences, raising the question of whether or not neuromodulation technologies might require caution. For instance, in 2003, two U.S. pilots taking amphetamines used to reduce fatigue accidentally killed four Canadian soldiers and injured eight others in Afghanistan.

In addition, with any potential enhancement, "there's a question of whether we can or should make the young men and women in our armed forces act like human guinea pigs of some kind," Moreno said. "But when you're talking about enhancements like these, there's a huge temptation to use them." [The Most Outrageous Military Experiments]

These neuroscience advancements also have implications for prisoners of war or otherwise, presenting their own ethical dilemmas. For instance, some in the military have suggested that brain scanners could spot a prisoner's deception better than traditional lie-detector polygraph machines. However, many scientists have questioned how reliable these approaches are, and thus whether prisoners might be wrongly freed or blamed for what these scanners might reveal during interrogation. Such brain scanners also raise legal and ethical issues ? for instance, under U.S. law, use of brain-scanning technologies may violate the Fourth Amendment, calling into question whether they constitute unreasonable search and seizure.

In addition, the idea of using chemicals to help get information from prisoners during interrogations "raises international human rights questions ? would they be in violation of the Chemical Weapons Convention?" Moreno said. "Not everyone agrees they would be, but a lot of people think that'd be true."

Just as many nuclear scientists during the Cold War discussed the use of atomic weapons, contributing to the test ban treaties of the 1960s, neuroscientists today could engage the ethical, legal and social implications of the militarization of their work.

"There are people throughout the academic and military establishments ? not many, but a few ? who are engaged in very serious conversations about these ideas," Moreno said. "The time will come when I think congressional hearings would be appropriate."

Moreno and his colleague Michael Tennison, of Wake Forest University in North Carolina, discussed military-funded neuroscience online March 20 in the journal PLoS Biology.

Source: http://news.yahoo.com/military-funded-brain-science-sparks-controversy-225008628.html

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